Cognitive marketing has emerged as quite the valuable sales tool as it facilitates the challenge of connecting brands to customers. Those who use cognitive marketing in a highly strategic manner really will influence customer buying behavior. Some Internet of Things (IoT) marketing experts have even found that cognitive marketing has
Tagged as: Healthcare IoT
Industrial IoT Highlighted at IoT Evolution Expo 2019
All eyes (and ears) turn to Industrial IoT (IIoT) as the 20th IoT Evolution Expo opened at the end of January 2019 in Florida. The event had more than 20 exhibitors and speakers and covered other important IoT-related tracks such as healthcare, smart cities, and low-power wide-area network (LPWAN). According
IoT Evolution Expo Recap: IoT Technology Will Transform the Healthcare Industry
There were a lot of activities at the IoT Evolution Expo at Greater Fort Lauderdale/Broward Country Convention Center in Fort Lauderdale, Florida two weeks ago. Known to be the event that hails IoT technology, IoT Evolution has again impressed its attendees with groundbreaking IoT solutions that help improve business operations
Nurture IoT Business Leads by Strengthening Human Relationships
The entire world is jumping on board with the Internet of Things (IoT) business applications, so it’s vital that CEOs and CTOs of these enterprises help their customers face the challenges of this digital revolution. By emphasizing the impact of how connecting to everything and everyone— no matter where they’re
Featured Smart Office Technologies at CES 2019
With CES wrapping up its four-day run, consumers have seen some amazing products from self-driving cars to robot dogs, to a TV with a roll-up display. However, CES wasn’t all about consumers, as tech companies brought some of their new gadgets to the office, presenting smart office technologies. Office of
CES 2019 Highlights 5G and IoT Technology
Coined the 4th industrial revolution, 5G has received much hype at the CES show last week as it opens new opportunities for IoT devices. Many believe 5G will enable IoT technology to reach its full capabilities and ensure that IoT devices become part of our everyday lives. Knowing 5G So,
Telematics System Empowers Vehicle Technology Innovations at the CES Show
With the coming of the new year, consumers turn their eyes to the Consumer Electronics Show (CES) in Las Vegas for the latest in technology innovations. This year, telematics system is one of the technologies front and center. In the marketplace, telematics applies to a broad range of applications in
How Telematics and IoT Devices are Driving Digital Change in the Transportation Industry
What is telematics? Telematics – a portmanteau of telecommunications and informatics – refers to the use of telecommunications to transfer information. Telematics is an interdisciplinary technology field that provides the infrastructure backbone for IoT devices to transmit data. In this article, we will use the conventional definition: we mean vehicle
Introducing a Telematics System to Improve Business Operations
A telematics system combines telecommunications with automotive technology as a way to monitor data about the machine. GPS is an example of telematics, as it can identify specific vehicle locations and operate as a navigation tool. Here are ways that telematics can be useful for your business: Vehicle Measurements There
Smart Agriculture: The Next Agricultural Revolution
The world’s appetite is growing rapidly. To feed nine billion people in 2050, the world will need to produce 70 percent more food than it did in 2006. Farming methods have always evolved with the increasing demand for agricultural products. From simple, handheld farm tools from before the Industrial Revolution,