TRADITIONAL AND DIGITAL MARKETING
Benefit: New Leads and Sales Conversions
Traditional advertising such as direct mail, magazines, commercials and billboards can be very effective for some campaigns; however, the results from a digital marketing campaign can be just as successful using Google AdWords, Facebook Ads, SEO, email campaigns and online publications.
The biggest benefit of digital marketing is the ability to use data-driven customer acquisition to nurture and score leads through marketing automation. Having the right keyword and implementation strategy will make or break your campaign. We can provide cutting-edge advertising solutions targeting specific conference audiences and personas online located in selected geographic areas. Ads can drive traffic to white papers, infographics, animated videos, landing pages, etc. to gain new leads.
We have the deep industry knowledge and experience necessary to create a winning campaign strategy for traditional or digital advertising campaigns.