Bob Gilbert

Captivation Marketing LLC

Bob Gilbert is widely acknowledged as an inventive "Go to Market" strategist, podcaster, and rainmaker. His approach involves embracing transformative technology, adaptability, achieving consensus, and consistently challenging the status quo. These qualities are just a snapshot of his multifaceted skill set.

Throughout his career, Bob has earned several accolades, including numerous HSMAI Adrian awards, a Visit California Poppy marketing award, distinctions such as Hotel Person of the Year and Attractions Person of the Year, and recognition as ASTA supplier of the year. He has also been listed among the "Top 25 most influential travel industry executives." Bob's linguistic versatility and international work experience underscore his global perspective.

Bob's impressive portfolio encompasses roles with EddyAlexander, an award-winning full-service marketing agency serving clients in tourism, higher education, healthcare, economic development, professional services, and technology. He has also been involved with Bandwango, a travel technology platform empowering DMOs and CVBs to provide dynamically curated pass products. Additionally, his contributions extend to Rezdy, a leading B2B online distribution and booking platform for tours, activities, and attractions, as well as eRoam, focused on simplifying and enhancing the travel advisor's experience in creating personalized travel itineraries.

Bob has actively contributed to the travel industry's leadership, serving on the NTA Board, the Russian Heritage Highway committee, and being elected as a Commissioner for Visit California. His involvement further includes roles on the NAJ Advisory Board, Marketing Chair for the National Parks Promotion Council, and an official delegate to the China-USA Tourism Year launch in Beijing. Bob has also served multiple terms as a Board Director for the US Travel Association.

His extensive career history includes notable positions such as Country Manager and Head of Business Development USA at Rezdy, VP Sales & Marketing at Delaware North, VP Worldwide Sales and Intermediary Marketing at Choice Hotels, VP at Walt Disney Travel Company - California, VP Sales and Travel Operations at Walt Disney Attractions, VP Worldwide Marketing & Sales at Best Western International, EVP for Utell (now part of Pegasus), EVP at meetings giant HelmsBriscoe, and EVP at ClickSquared (now Epsilon), a leader in cross channel Database Marketing services.