Gerald Abbey

Copia Automation

Strategic and hands-on leader experienced in B2B and B2C SaaS offerings.

• Analyst Relations strategy, execution, measurement, and reporting
• Keynote/Public Speaking
• Competitive Intelligence by aggregating data across the organization, including win-loss program management, battlecards, and analyst reports and relationships
• Product Marketing: go-to-market planning, cross-functional collaboration, and messaging strategy
• Brand and Content: creation, editing, ghost writing, and positioning
• SEO/Social Media: voice, strategy, and automation

Gerry joined Plex in 2021 as a Product Marketing Manager with over twelve years of experience in software marketing. Leading the State of Smart Manufacturing Report creation and promotion, Gerry is also responsible for MES, QMS, and F&B product marketing. Gerry brings a wealth of content experience to the product team, having founded corporate blogs and collaborated on thousands of blog posts, white papers, and industry reports. Outside of Plex, Gerry has published two books, loves to travel, and enjoys spending time with his wife and kids exploring nature in Rhode Island.