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	<title>bounce rates Archives - IoT Marketing</title>
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		<title>Email Marketing Metrics: What to Track and Why It Matters</title>
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		<dc:creator><![CDATA[Johannes Beekman]]></dc:creator>
		<pubDate>Mon, 30 Sep 2024 15:00:00 +0000</pubDate>
				<category><![CDATA[Marketing & PR]]></category>
		<category><![CDATA[bounce rates]]></category>
		<category><![CDATA[click-through rates]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[email metrics]]></category>
		<category><![CDATA[roi tracking]]></category>
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					<description><![CDATA[<p>Email marketing is one of the most effective ways to reach your audience, but tracking the right metrics is crucial to success. Without insights into performance, it’s impossible to know if your email strategy is working. By understanding key email metrics, businesses can refine their campaigns, boost engagement, and increase ROI. But which metrics should [&#8230;]</p>
<p>The post <a href="https://iotmktg.com/email-marketing-metrics-what-to-track-and-why-it-matters/">Email Marketing Metrics: What to Track and Why It Matters</a> appeared first on <a href="https://iotmktg.com">IoT Marketing</a>.</p>
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