WATCH THE WEBINAR REPLAY

The Shift to
Earth 4.0 

Sustainability, Efficiency and Environment Webinar

Overview

As Industry 4.0 takes shape, it is imperative to consider how the technological advancements digitally transforming industries will impact the Earth.

Industrialization has taken a toll on our planet.

Is it too late to reverse it’s negative impact on the environment?

What measures should be taken to ensure that Industry 4.0 leaves the world better than what it currently is?

DISCUSSION POINTS

How technology can be used to increase efficiency and sustainability

Challenges and risks Industry 4.0 poses on the environment

Strategies for keeping technology deployments green

Predictions for the future of Industry 4.0 and how it will impact the earth

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OUR PANEL

Erin Greeson is climate solutions advocate and champion for sustainable business, science and innovation. Passionate about the power of collaborations, she serves as Director of Outreach & Communications for Renewable Energy Wildlife Institute, a partnership of leaders in industry, wildlife management agencies and science and conservation organizations who collaborate on a shared mission: to facilitate timely and responsible development of wind and solar energy while protecting wildlife and wildlife habitat. Previously, Erin served climate and conservation advocacy organizations, including Audubon and Renewable Northwest. More recently, several years in the space industry reinforced her top goal: to protect planet Earth. She pursues this increasingly shared goal across sectors by advancing climate, clean energy and equity solutions for a sustainable economy and future.

ERIN GREESON

Director of Outreach & Communications

Renewable Energy Wildlife Institute

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Hello! I'm Nathalie, an Entrepreneur with a marketing background who advocates for a sustainable lifestyle.

A native of Geneva, Seoul, and Los Angeles, I was exposed to the international community from a young age, attending a private school in Switzerland. This inspired me to pursue an international career, working in hubs like Berlin, Paris, New York and Singapore.

I've been around the world, working on beautiful publications for leading publishers of coffee-table books and magazines, featuring the best in hotels, architecture and design. Also, working into branding, marketing & communications, I discovered the pleasures of both luxurious and artistic environments, bringing my passion for stunning designs, impeccable image, unconventional communication or original content to the many projects I've worked on over the past 15 years for international companies. I shifted to a very conscious lifestyle within my personal life about 10 years ago and gradually implemented it into my work. Because of my background in the hotel industry, I launched RethinkTravel as an education platform and podcast to inspire millions to be conscious travelers. My focus is to help other entrepreneurs get started, while growing our community with RethinkTravel.

NATHALIE GROLIMUND

Co-Founder

RethinkTravel

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Melissa Baldwin is the senior vice president of Tigercomm, a marketing communications firm focused on the clean economy. Melissa serves a variety of clients in the renewables sector, including equipment manufacturers and solar and wind developers, as well as clients in clean computing and green data centers. At Tigercomm, Melissa creates breakthrough
communications plans that branch out from incumbent legacy strategies and harness renewables’ power to disrupt the dominant energy sector.

Mrs. Baldwin has 17 years of experience communicating clean energy solutions to the global climate crisis, specializing in media relations, public affairs and energy policy. Baldwin founded Chase Media Services, LLC, a public relations consultancy focused on sustainability in 2011. Chase Media served clients in the energy and environmental sector, including Waste Management, Sustainable Florida, and The Union of Concerned Scientists. After ten years in business, Chase Media was acquired by Tigercomm in 2021.

Previously, Melissa worked for the Southern Alliance for Clean Energy, Florida Conservation Voters, the Environmental PR Group and Hill + Knowlton Strategies. Melissa served as the Tampa Bay regional press secretary for For Our Future Fund in 2016 and the deputy communications director for NextGen Political Action Committee in 2014. In 2006, Tampa Bay Business Journal named Melissa a Top “30 Under 30” young professional. Melissa’s passion for climate change dates back to college, where she interned at the Center for Health and the Global Environment at Harvard Medical School. Melissa earned a bachelor’s degree in communication from Boston University in 2004.

MELISSA BALDWIN

Founder

Chase Media Services

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Raj is an Advisory Board Member at several blockchain companies and the Founder and Chairman of the India Blockchain Alliance, the largest Indian emerging technology tech think tank. He is an accomplished Tech innovation professional, Drupal Web Application Developer, Blockchain & Cryptocurrency Educator, Certified Bitcoin Professional (CBP), Blockchain Solution Architect, Community organizer and friend of disruptive ideas, protem Chairman for Organization of Blockchain Technology Users (OBTU). I'm also the Asia Lead, Technology & Innovation at Blockspace Technologies ltd. and Advisor of Techbuild Innovation Partners.

Raj has helped organize India's biggest Blockchain and Cryptocurrency events across major cities . Raj has also spoken at several international seminars and conferences in Boston, LA, Amsterdam, Copenhagen, Singapore, Durban, Nicosia and Vienna.

Raj regularly speak in Tech events in India, Africa, Malaysia and Canada. Besides blockchain, Raj is skilled in AI, Robotics, Cyber Security. IoT, and Cloud Computing Raj is also a regular contributor to several technology publications including Times Tech India.

His organization, IBA is the official blockchain partner at the Africa Tech week 2020.

Raj was also selected this year as a top cryptocurrency and blockchain influencer by Asian Market Cap. Raj is also mentoring 20+ blockchain startups across the globe.

RAJ KAPOOR

Founder and Chairman

India Blockchain Alliance

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Gerry is an advocate for sustainability and ESG in manufacturing. He joined Plex Systems, a Rockwell Automation Company, in 2021 as a Product Marketing Manager, bringing a decade of experience in software marketing to the team. Leading the 2022 State of Smart Manufacturing Report creation and promotion, he is leveraging data to raise awareness around the benefits of ESG policy. Gerry has a wealth of content and thought leadership experience, having founded corporate blogs and collaborated on thousands of blog posts, white papers, and industry reports. Outside of Plex, Gerry has published two books, loves to travel, and enjoys spending time with his wife and kids exploring nature in Rhode Island.

GERALD ABBEY

Product Marketing Manager

Plex Systems

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Tiffani Neilson has extensive marketing, branding, and PR experience, as well as deep knowledge about IoT, LPWA, and many other technologies. Tiffani’s passion for delivering excellence is second to none and evident in her skillful ability to transition projects from strategy to seamless execution. Highly skilled in forming partnerships and developing strategic relationships, Tiffani aligns marketing initiatives with business goals to generate interest, demand, and recognition for businesses and their products. Her C-level experience in business, along with her background in product development, event management, and communications help Tiffani position brands as industry leaders and drive ROI.

TIFFANI NEILSON

Chief Marketing Officer

IoT Marketing

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SolonTek

Dr. Joe Perez , CTO

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Ziyen Energy & Energy Tokens

Alastair Caithness , Founder & CEO

"Smart Money 4.0 Webinar showcased the trends in the ever changing Fintech Industry. In going forward there is going to be a battle between traditional finance, bitcoin, banks, NFTs, fintech products, etc all looking for your money. The sophisticated customer for these investment vehicles is going to be the big winner, and this is exactly what IoT Marketing is providing through their events and consultancy services."

-Alastair Caithness, Ziyen Energy

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Prime Trust

Erin Holloway , President

“To say that Tiffani Neilson is dedicated would be an understatement; to call her “professional” would not do her justice. I am convinced that any project Tiffani touches will have “excellence” and “success” written all over it. I’ve had the honor of speaking at a couple of events produced by Tiffani and her team, both of which came off flawlessly. She is wise beyond her years and rises far beyond expectations. Her ability to get the job done with a smile, combined with her grasp of the overall picture impressed me from the very beginning. The end result? Consistently high-quality, riveting programs that you don’t want to miss. Somehow, she manages to get it done with just the right combination of determination, grace, professionalism, and style, earning an 11 on a scale of one to ten in my opinion. Tiffani Neilson gets a wholehearted five-star recommendation from me.”

-Dr. Joe

#TiffaniNeilsen hosted a fabulous webinar for Smart Money 4.0 on Fintech and I was thrilled to be a part of it!”

  • Erin Holloway, Prime Trust
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ExcelMandarin

Evan Chiles , Founder

“It was an absolute blast speaking with you and the other panelists last week! I really loved hearing everyone's thoughts! It was such a passionate, moving, and incredibly insightful group of people. Thank you so much for organizing, hosting, and for everything else you did to make this happen!!”

-EVAN CHILES, Excel Mandarin

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Paradise Group for Sustainable Development

Kerry Babb , CEO & Founder

“It was indeed a pleasure for me to participate. I never thought I would have such fun. I am honored to have shared a forum with you and the other esteemed panelists.”

  • Kerry Babb

Sustainability, Resilience,

& Circular Economy Consultant

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Innovation4Mobility

Kelly Coyner , Founder

“It was fun and occasionally unnerving to participate in today's webinar. I appreciate all that you did to put this session together, iron out my technical glitches, and to attract and engage such an audience. I learned a lot, found it great to be with a live audience, and appreciated being called by my proper names.”

-Kelley Coyner AKA The Mobility Mama Innovation4Mobility

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WattLogic

Carl Kasalek , CEO

“It was a great experience to participate in a webinar and work with Tiffani and the team at IOT Marketing. Everything about their approach was strategic and professional. Tiffani had done her research and successfully compiled the right information to be presented. She also made sure it was reviewed and edited prior to presentation. I would definitely recommend businesses interested in either getting into the IOT space or securing their brand further in the industry work with IOT Marketing directly to make sure it is successful.”

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African Regional Institute for Geospatial Information Science and Technology (AFRIGIST)

Desmond Wysenyuy Fonyuy , Lecturer

“I was overwhelmed with the outcome of attendees and the manner in which the webinar was coordinated!!, from the tech team to the host. Also, I really do appreciate the design of flyers and the content!, the information was well articulated with up-to-date information of advances within the tech industry especially space!. Lastly, the speakers were so knowledgeable about their area of specialty respectively. I had an amazing time!! Looking forward to doing this again!!

Thank you IoT Marketing team especially Tiffani and Jennifer Davis not forgetting the CEO; Johannes Beekam. You all are celebrated for being part of a large global community in educating people in different domains.”

  • Desmond Wysenyuy Fonyuy

African Regional Institute for Geospatial Information Science and Technology (AFRIGIST)

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D2L

Laura Janusek , Senior Product Manager

‘The IoT webinar was an incredible chance to connect to like-minded experts in my field. Collaborating on the content and sharing our experiences together broadened my perspective on the changing landscape of EdTech today.”

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